ROBOTS DREAMS - Blogger
Friday, March 22, 2002
Amazon in Japan
It appears that Amazon learned a lesson that eBay didn't. eBay recently announced that they were closing operations in Japan - basically leaving the online auction field to the local Yahoo subsidiary. Amazon, on the other hand, seems to be surviving and thriving.
The most obvious difference is that eBay consistently tried to push the same style, look and feel, and business practices on their Japanese customers. Amazon has taken a different tack and is offering products that are tuned and selected to fit the local customer base. As a result their sales of non-book products are growing faster than their forecasts.
It's good to see a foreign company do it right here in Japan.
Amazon Japan Manager Says Big Sales Expected in 2002 for Items Other than Books
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